Real feedback. Real players. Real reviews.
Play testing, done right.
What is Impact Labs?
Impact Labs is a professional playtesting platform built specifically for VR. With a vetted network of over 1,300 active VR testers, we offer a streamlined system that delivers real feedback—fast. Each test is fully structured, from scheduling to survey design. We collaborate with your team to build custom forms tailored to your genre, systems, and goals. Every playtest delivers over 100 pieces of written feedback, providing deep insights into mechanics, progression, clarity, comfort, and more. Whether you’re launching a polished build or refining a prototype, we help you make confident design decisions backed by actual player data.
Playtesting is one of the most critical steps in bringing a VR game to life. It’s the moment where design decisions meet real players—and where even small issues can surface before they hurt your launch. But for many developers, organizing and executing a professional playtest requires time, effort, and logistical overhead they simply can’t spare. That’s where Impact Labs steps in, providing structure, scale, and support.
Three testing modes to meet your needs
Impact Labs offers multiple test formats, depending on your goals. Feedback Mode is our flagship service, providing detailed insights before and after launch. Players complete in-depth, custom-built surveys and submit screenshots or video clips to highlight bugs or areas of confusion. Voting Mode allows you to test trailers, taglines, store copy, and key art without gameplay—perfect for understanding market appeal. And Raid Mode enables real-time multiplayer stress testing with live lobbies, giving you a safe and predictable environment to prepare your servers for launch.
Real reviews from real players
One of the most powerful outcomes of working with Impact Labs is the visibility you gain on launch day. After participating in a playtest, our testers post authentic reviews directly on your game’s storefront—offering real impressions from players who actually experienced your title. These early reviews help generate momentum and improve algorithmic visibility on platforms like Meta Quest. We never guarantee sentiment—but we do guarantee the feedback is real, honest, and grounded in gameplay.
* A better way to playtest
* A better way to playtest
Smarter testing. Stronger launches.
Impact Labs helps you test smarter, iterate faster and launch stronger. All without the guesswork or the stress.